Leroy Merlin is a French headquartered home improvement and gardening retailer serving several countries in Europe, Asia, South America, and Africa.
Leroy Merlin stores are large centres (9.000 m2 on average) providing self-service and sales assisted services. Its business is centred on six main sectors: DIY, building, gardening, sanitary equipment, renewable energy, and interior decoration.
At the top you can watch a sample of the Audiovisual Employer Branding strategy we produced to highlight Leroy Merlin’s Dual FP program for high schools, colleges, education departments etc.
The company also aims to attract interns students in any section of Leroy Merlin stores in Spain, so that they can combine their studies with any type of professional training related to the company’s activity.
Dual FP is a form of vocational training in Spain that combines teaching in the school with learning in the company.
